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What to do with only a few more days before the BIG Google Shake Up

AdminGURU April 16, 2015

If you haven’t already checked your website score, you may want to consider doing that first.  Once you know where you stand, you can make a plan with what to move forward with next.

Ask yourself a few questions.

1. Is my website mobile friendly?  If you do not know the answer to this, there are many tools online that will help you determine this.  In fact, you can request a complete report from Search Gurus Inc by completing the form above and reviewing the details which are emailed to you.  If your website is mobile friendly, then the next step is to test it from a mobile device.  Do you like how it is displaying.  Are you displaying everything you want on the page?  Is it easy to read?  Do you have call to actions?  Do you have an online form?  All of these things help you convert the traffic you get on your website into leads.

2. My website is mobile friendly, what’s next.  Do you have a list of keywords that you want to rank for?  If not, this is a good time to start thinking about the keywords you want to rank well for.  There are many tools that can help you determine what keywords you want to focus your attention on.  AdWords provides a keyword planning tool that can help you compile your list.

3. What are your competitors doing?  This is important.  Once you have your list of keywords, start searching and keep track of who ranks for each keyword.  If you are seeing specific competitors constantly come up, there is a good chance they are already engaged in SEO and online marketing.  Take a look at what they are doing.  Take notes.

4. Add new content.  If you do not regularly update your website then you are wasting a HUGE opportunity to provide your website a heart beat.  If you are not updating and managing your website, it is not being used properly.

If you do not have time to manage your website and provide it the time and attention it deserves, consider hiring Search Gurus and have a team of professionals give your website a fresh start.

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AdminGURU

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